What does it do? Plan Lab helps people create a marketing plan via online software that guides them through 6 stages of writing a marketing plan, asking them dozens of questions and letting them save their answers as they go.

Each question has 1-3 paragraphs of marketing advice for answering it and most have either an example of what a successful business has done in respect to that area of marketing, or a diagram to help to illustrate the point.

At the end of the 6 stages, the user is able to export their marketing plan as a PDF or an editable .docx document.